What’s Behind What’s the Point?

We started What’s the Point? because too many conversations in our industry skate on the surface. Buzzwords, trends, and noise drown out the real questions leaders, founders, and practitioners are wrestling with every day. We wanted to change that.

Between us, we’ve spent decades working at the intersection of marketing, growth, and talent. We’ve launched companies, scaled products, advised boards, and sat inside the C-Suite. We’ve seen what works, what fails fast, and what leaves lasting impact.

This podcast is our way of opening up those lessons — and inviting others to do the same. By sharing stories of turning points, challenges, and decisions, we hope to spark conversations that move the industry forward.

Our belief is simple: progress comes from asking better questions, not just chasing the next answer. We want to support leaders, teams, and businesses by holding space for the messy, thought-provoking, and often overlooked parts of growth and change.

That’s what’s behind What’s the Point? — a belief that by digging deeper, together, we can do better.